As communication technology has transformed in the past several decades, consumers too have changed in the way they interact with businesses. While face-to-face communication is still one of the most prevalent forms of consumer-to-business interaction, newer forms of communication such as telephone, email, and website are quickly growing in popularity. Although making the effort to open new communication channels may seem like the obvious choice, many companies in recent times have been slow to adapt. As a result, customer experience has worsened, company reputations have declined, and more.
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In the realm of marketing, personalisation is key. By tailoring your company’s products and services to the unique needs of your customers, better content will be developed, customer experience will be enhanced, and revenue will significantly increase. In order to do this, marketers require one important tool: data. But with big data becoming more and more prevalent in today’s digital society, marketers need a way to effectively organise such data into a coherent and comprehensible manner.
How ERP solution can help your business grow
Running a business is a complex feat, and requires a tremendous amount of planning and organisational skills. After all, the sheer amount of tasks, teams, time and budget you are charged with overseeing can oftentimes be overwhelming. Even trying to coordinate a simple project with the rest of your company can be difficult without some form of systemised optimisation.
But how exactly would you approach this issue? The answer is Enterprise Resource Planning (ERP). ERP is a systematic process used by companies to integrate and manage the central parts of their business. By consolidating all of your company’s most important datasets and processes into one platform through ERP, your business will ultimately achieve the optimum use of its organisation's time and people. In this blog, we will discuss some general applications of ERP, how it can benefit your business, and finally whether your business, in particular, should even pursue one.
Applications
ERP, as it was mentioned before, is a way to optimise company operations by integrating all of the important business processes and datasets into one broad platform. But what would you need this for? Some uses include:
- supply chain management,
- order management,
- logistics,
- human resources management,
- inventory, and manufacturing, etc.
The list goes on for much longer, but the central point made here is that ERP solutions are especially flexible and can be utilised for a wide variety of business-related tasks.
Benefits
ERP solutions do not impact companies in the same exact way, but it is important to keep in mind some of the major benefits that you can expect to see. For example, ERP solutions allow for various sectors or teams within your business to communicate and collaborate with ease. By consolidating all of your company’s software into one, barriers to information are eliminated, and your workforce will be able to approach tasks together with increased productivity and overall satisfaction.
On a similar note, the integration of business processes helps to reduce overall company expenditures. When multiple departments are being run under separate software platforms, not only does the management of your company increase in difficulty, but also the cost to support them on each platform individually. Not to mention, under one software platform, data redundancies and errors become less frequent.
Additionally, ERP solutions can optimise economic forecasting capabilities, help you track project budgets, and balance a project’s billable to a non-billable ratio (Read more in 'Data Monetization' blog)
Finally, ERP can improve overall customer satisfaction by providing employees with easy access to information, thus leading to quicker response and service rates (Read more in 'Achieving governed data democratisation' and 'Benefits of data integration' blogs).
Why you should invest in an ERP?
If the numerous benefits are not enough to influence you into pursuing an ERP solution, there are also several practical reasons as to why you should.
1) Increase Security Levels
ERP solutions are typically provided by large, trusted companies. These service providers often have many full-time teams who are dedicated to maintaining the integrity and security of your software at all times. Different companies provide different levels of security at varying rates, which also gives you some freedom to find the right one for your business.
2) Increased Access to Industry Innovators
As mentioned above, ERP solutions are usually provided by second-party developers. When hiring their services, not only will you receive a new ERP system (which includes training, software support, and community membership), but also you will be introduced to new communities of dedicated industry innovators and dynamic brands.
3) Reduced Menial Labor and Stacks of Paper/Disorganised Spreadsheets
If an organisation is what your company needs, ERP solutions will allow all company forms, reports, timesheets, invoices and other relevant data to be stored safely and accessed from anywhere at any time.
If you are looking to implement one, some of the most well-known, trusted, and highest-rated providers include Oracle Corp. (ORCL), SAP (SAP), and Microsoft (MSFT). These three companies all provide cloud-based solutions, which gives employees the ability to utilise resources that cloud service providers manage in private networks, essentially boosting data accessibility and security. Ei Square can assist you in getting an ERP solution for your business with provided training and support.
Conclusion
Ultimately, ERP solutions allow you to automate and streamline business processes to improve accuracy, reduce expenditures, boost customer satisfaction and more. ERP solutions also reduce barriers to data, which empowers employees to work with increased satisfaction, productivity, and collaboration. While the switch to an ERP may not be appropriate for every company, the benefits that this solution provides are highly advantageous for the success and longevity of your business.
About the author: Mark Roychowdhury is a Copywriter Intern at ei² niche consulting for #data #insights #performance www.eisquare.co.uk
Editor: Aleksandra Pavlovic
Data Disparity
Data runs companies. It is a simple fact that no one can argue against nowadays. Everything from examining trends in labor time and production, to minimising safety and business risks throughout the supply chain, to forecasting new openings in the market - nearly every section of operations relies on the insights of data. As such, making sure that data is secure, consistent, accurate, properly managed, and free of gaps is extremely important. One of the largest problems, however, that separates successful companies from the unsuccessful is data disparity. Thus, in this blog, we will discuss the causes and challenges of data gaps within your company, as well as provide you with a simple way you can overcome this hurdle.
Predictive resource allocation
Mistakes and inefficiencies cost money - project slippage reduces profit margin. With predictive resource allocation, you will be able to investigate your past data, analyse your past mistakes from the information and data you have already collected, and predict the future best scenario for your business.